Market Entry
Entering the Georgian market: demand and competitor analysis, entry strategy, company structure, and the operational launch plan.
What's included
Market and competitor analysis in your niche.
Legal structure and company registration.
Commercial premises and location sourcing.
First-team hiring and operational launch.
Timing and fee are agreed once I understand the task and the scope of work — every market entry looks different depending on the business.
The outcome of this work is a clear entry plan: go or no-go, or a revised scenario, together with the company structure, the key steps, and the sequence of launch. Legal and tax opinions are prepared by the specialists brought in. My role is to coordinate the process and hold the overall business logic together.
Examples of real projects are in the Track Record section. A general overview of the market is in the Invest in Georgia section, and how the work is structured is set out on the How I Work page.
George Chkhartishvili
Independent Investment Advisor, Tbilisi
- 20+ years in business management (Georgia, Russia, CIS)
- 5 years in investment advisory
- 20+ completed projects in Georgia over 6 years
Former Managing Director of AKFA Holding Georgia office
Let's talk through your project
20 minutes of conversation — and you'll have a clearer sense of where to start and what the next step should be.
Discuss your project